Flourishing e-Commerce in Sri Lanka!
E-commerce (electronic commerce) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the internet. These business transactions occur either as business-to-business (B2B), business-to-consumer (B2C), consumer-to-business (C2B), or consumer-to-consumer (C2C).
E-commerce can have impact on the enterprises in Sri Lanka, and there is a great potential for expanding e-commerce in the country to make it a leading player in the e-commerce space in the region.
Sri Lanka's e-commerce sector is driven by consumers using mobile phones and tablets to purchase products online. Many micro, small, and medium enterprises (MSMEs) are limited by lack of access to technology or difficulties in understanding the rudiments of e-commerce processes.
E-commerce is widely recognized as an important tool for innovation, competitiveness, job creation and growth. It has a huge potential for entrepreneurs and small and medium enterprises
from developing countries such as Sri Lanka and small states to expand their market reach and make their goods and services available to overseas buyers though digital platforms. Increasing the capacity of women will enable them to expand their business activities, leading to growth in the economy, creating jobs and raising household income.
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